Follow Robert Facebook
Email Robert Email
Education
Sep 3, 2024

Keeping Business Faculty Up to Speed with AI

Sponsored Content provided by Robert Burrus - Dean , Cameron School of Business - UNC-Wilmington

This article was contributed by Jenny Bingham, M.Ed., External Program and Communications, and Dr. Judith Gebauer, Professor of Management Information Systems within CSB.

Everyone has heard about it, knows some or a lot about it, and is exposed to it daily: AI.  Artificial Intelligence is now present in every type of business, including the business of college and higher education. AI-literacy is increasingly expected from CSB graduates by employers and the society at large. While AI presents substantial opportunities, the technology also bears important caveats and challenges to classroom activities and IT policies that warrant attention. For faculty and students, it is easy to feel overwhelmed by the near constant deluge of AI-related news, swiftly emerging tools and developments, and the rapidly growing pool of early case studies.

To keep faculty up-to-speed and to offer a solid starting point to develop AI-literacy, the Cameron School of Business held its first “Exploring AI: Faculty Seminar” on May 14, 2024. Throughout the day-long, interactive seminar, about 70 CSB faculty explored and discussed the use of AI in teaching, research, and business practice.

Over twenty speakers from the UNCW-community and industry shared their rich experiences and covered a variety of topics related to: 

  • AI – What is it?, including a high-level overview of the underlying technology and recent developments as well as information about the tools that are available to CSB faculty and the policies that apply to their use.
  • AI in Teaching, including a lively discussion about the use of AI in our courses, AI-based assignments, classroom policies, and the multifaceted issue of AI-related ethics.
  • AI In Research, including information about resources that are available to faculty to support research activities (e.g,. from the library) and the tricky issue of AI-related copyrights.
  • Case studies and experiences of AI use in industry, which featured breakout sessions on the use of AI in Accounting with speakers from FORVIS, Deloitte, and BDO, Cybersecurity with speakers from UNCW, Finance/Banking with a speaker from Cascading AI, HR/Project Management/Entrepreneurship with speakers from Perpeta, Vantaca, and Campbell University, Information Systems/Business Analytics/Logistics with speakers from True IP Solutions, ThermoFisher/PPD, and Megacorp Logistics, and Sales/Marketing/CRM with speakers from Salesforce and Bryant University. 
The speakers and participant discussions during the sessions, as well as the breaks throughout the day, confirmed a great interest in all things AI among the CSB community and reiterated the need to pay close attention to the opportunities as well as related challenges. The CSB must respond to the current developments with a well thought out AI-related strategy to be integrated in the CSB’s curriculum, teaching practices, research projects, and extracurricular activities. As AI literacy is quickly becoming a must for faculty and students, the Faculty Seminar was an important first step into an AI-powered future that the CSB is willing and ready to embrace. 

Other Posts from Robert Burrus

Uncwgradprogram 300x250
Ico insights

INSIGHTS

SPONSORS' CONTENT
Katrina 262543331

Resolve to Get to Know Good Shepherd in 2025: A Year of Transformative Change

Katrina Knight - Good Shepherd Center
Jenniferadams

Coming Soon: Wilmington's Newest Wastewater Treatment Plant

Jennifer Adams - Cape Fear Public Utility Authority
Burrus rob headshot 300x300

Real Estate Markets Yesterday and Today

Robert Burrus - Cameron School of Business - UNC-Wilmington

Trending News

Local Medical School Campus Set To Welcome Largest Ever Doctors-in-training Group

Cece Nunn - Feb 17, 2025

In The Current Issue

Small Business Spotlight: Bookstore Fans Romantasy Flame

"I think people want something that is far from reality to escape to, a story they can be fully immersed in, fall in love with characters, c...


Pet Pampering Options Grow

In the Wilmington area, a growing number of pet boarding facilities cater to owners interested in giving their pet the furry friend-version...


Soundoff: Chamber Plays A Pivotal Role In Health Care Workforce Effort

"The decision to engage with partners in the New Hanover Healthcare Career Partnership is not only an opportunity but also a strategic imper...

Book On Business

The 2024 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!


Galleries

Videos

2024 Power Breakfast: The Next Season