As I sat down at my computer, a writer from Fortune magazine messaged me on Facebook, of all places, to ask my opinion of an article she was writing.
With a natural attrition rate of more than 30 percent, the turnover in the real estate industry is high. Most big-box brands (secret: many are subsidiaries of the same company) earn their living collecting large commissions and fees from the endless queue of new agents coming through the revolving door.
A lot of first-year agents sell few, if any, homes. During their brief stint as a Realtor, their new licenses offset much of the overhead related to the big-box brand, they will sell their aunt’s cousin’s house and then move on to a more stable career. A firm with 200-plus agents must replace about 60 agents each year just to keep pace in the market.Certainly, knowledge, work ethic, reliability and personality all play a role in being a successful agent. But, the best in the industry seem to have an additional similar trait - they do the right thing always.
When an agent is mainly concerned about the paycheck, eventually clients will disengage, lose trust and gravitate toward someone coming from contribution rather than out of need. They don’t teach that in real estate school.The four main principles by which our group operates are:
Wilmington Plans To Demolish Longtime Downtown Offices
Emma Dill
-
May 15, 2024
|
|
Olivero's New Menu To Highlight Seasonal Flavors
Katie Schmidt
-
May 15, 2024
|
|
Sale Of The Second Glass To Make Way For New Concept In South Front District
Jessica Maurer
-
May 14, 2024
|
|
Proposed Pod Community Delayed By Building Code Concerns
Emma Dill
-
May 13, 2024
|
|
Truist’s Charlie Mattox Moves To Atlantic Union Bank
Audrey Elsberry
-
May 13, 2024
|
Adam Isley, founder of a spatial medtech applications and experiences company Artemis Immersive, shares his top tech and info picks....
The damage caused by Hurricane Florence in 2018 throughout the region put a bigger spotlight on the need for the construction industry to fa...
“We want to swing big, and we have a vision of building a really massive company that is the industry standard for software in our space."...
The 2024 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.