Viamark Carolinas recently added former Edward Jones branch administrator Bethany Duvall to its team.

The University of North Carolina Wilmington graduate earned a degree in business administration with a concentration in marketing strategy, according to a news release.

“It is about scalability,” said Viamark Carolinas president Barbara “Bea” Raybourne in the release. “Digital marketing is not only here to stay, but it is growing ever more sophisticated and nuanced.

“Viamark has always been right on the sharp edge between traditional marketing and the evolving digital landscape so we will continue to add members to our marketing, design and social media teams as customer demand requires it.”

Duvall (pictured above) will be Viamark Carolinas' new administrative and marketing assistant, supporting the administrative department as well as the marketing managers. aShe will assist in developing sales strategies, marketing campaigns and social media campaigns, along with collecting and helping interpret marketing analytics.