Follow Shaun Linkedin Facebook
Email Shaun Email
Business Growth
Jan 1, 2015

Demonstrating Confidence: One Key to Your Business’s Success

Sponsored Content provided by Shaun Olsen - Founder, CloudWyze

Most people think of confidence in terms of an individual. I think of it in terms of a business.

There are always intangibles when a company (or an individual) is making a decision on which firm to do business with. One of those intangibles is whether the company’s leaders have confidence in your ability to deliver on the promises you’re making. If your entire business is confident, it will give your prospects a sense of assurance or faith that you will deliver.

What characteristics do you think of when you think of a confident person? Perhaps it’s a sense of being grounded. A demonstration of clarity, both in purpose and direction. Likely they are poised, passionate and certain. 

I often find confident people to be gracious, calm and focused. Generally, they’re fun and have a great sense of humor.

Confident people establish a presence. You can feel that they are positive, even when the future is unclear or they are in doubt.

These are some of the characteristics we work to instill in our team. We’ve found that as you build up a person, you build up their self-confidence. When their self-confidence is built, they begin to demonstrate the characteristics you want to embody in your entire company: loyalty, trust, conviction, assurance.

Take a good look at your business. Ask around, perhaps among your advisers, your regular customers, and your vendors. Or perhaps just take a good and honest look at how your team behaves. 

Jacqueline Smith, a writer for Forbes magazine, once wrote an article on confidence in the workplace. She interviewed Lynn Taylor, a workplace expert and author of "Tame Your Terrible Office Tyrant," who said “Overall, the most common reason that employees lose confidence is very simply because of a bad relationship with their boss. That insecurity will last as long as the relationship is strained.”

If your company is lacking in confidence, could it be because of the relationship or tone you’ve established with your employees? 

Overhauling your entire image, internally and externally, takes time – just like rebranding takes time. But you have to start somewhere.

Select a few words that embody a confident person, and apply them to your business. Do you demonstrate clarity? Passion? Calm? A sense of humor? 

You know the old saying “People don’t do business with businesses, they do business with people.” So take a good look at the faith that every aspect of your team builds in the people you do business with. Circle some of the words we listed – those that are important to you, that make sense to you.

And go build a confident business. It will make all the difference.

Shaun Olsen is the CEO and President of CloudWyze. CloudWyze was created to help businesses focus and perform at their optimal level by crafting and executing custom technology plans for businesses of every type and size. To learn more about CloudWyze, visit www.CloudWyze.com. Shaun can be reached at [email protected] or 910-795-1000.

Other Posts from Shaun Olsen

Cloudwyze web ad 4131595451
Ico insights

INSIGHTS

SPONSORS' CONTENT
Aaeaaqaaaaaaaaidaaaajdhiztrkodm0lte2yjetngrkmy1hotrmltawmdvlmwqyztmymw

Please and Thank You Go a Long Way

Diane Durance - UNCW Center for Innovation and Entrepreneurship
Burrus rob headshot 300x300

Information Systems, “Mad Money” and NASA: How Are They Connected?

Robert Burrus - Cameron School of Business - UNC-Wilmington
Infinity 891835159

What is EMV and Am I Liable?

Kyle Thorpe - Infinity Payment Systems

Trending News

Blaze Pizza Set To Open Wilmington Location Next Week

Jessica Maurer - Dec 11, 2018

GE Hitachi Plans To Acquire Nuclear Decommissioning Firm

Christina Haley O'Neal - Dec 10, 2018

'Most Intriguing' Talks Focus On Economic Projects, Inclusion Efforts

Christina Haley O'Neal - Dec 11, 2018

Jillian Howden Joins Leath HR Group

Christina Haley O'Neal - Dec 11, 2018

ILM Receives Brand Identity Award

Christina Haley O'Neal - Dec 11, 2018

In The Current Issue

Removing More Digital Banking Barriers

Online and mobile banking isn’t convenient if the processes don’t work well. That reality prompted the development of a new component for nC...


Paying For Retirement

Retirement special section: Americans don’t have enough saved when they are ready to retire, according to recent studies. A look at how some...


Retiree Groups Maintain Work Ties

Retirement special section: Being retired doesn’t always mean leaving a profession behind completely. Clubs and associations tied to certain...

Book On Business

The 2018 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!


Galleries

Videos

2018 Power Breakfast - Dishing on the Restaurant Biz
2018 WilmingtonBiz Expo - Keynote Lunch with Eric Dinenberg, Rouse Properties
2017 Health Care Heroes