Print
Restaurants

Pine Valley Market Revamps Store And Menu

By Jessica Maurer, posted Jan 20, 2016
(Photo courtesy of Pine Valley Market)
Pine Valley Market is one of several local eateries to undergo a recent remodel. 

In addition to installing all-new refrigerator and freezer cases, executive chef of operations Chris McCauley and co-owners Christi and Kathy Webb Ferretti have reworked the cafe’s menu to reflect seasonal, sustainable fare.
 
“The farm-to-table movement is so strong now that we really want to embrace regional fare that changes with the seasons,” McCauley said.
 
New to the winter menu are a black bean and quinoa burger with brussel sprout chow-chow and red pepper hummus on a brioche bun, a pastrami Reuben, a pulled duck confit burger with mango barbecue sauce and a Thai salad with shredded kale, cabbage and carrots, edamame, mandarin oranges and crispy wonton noodles.
 
The market has also expanded its selection of frozen carry-out meals, adding a lamb stew and a coconut curry, among other hearty winter offerings.
 
“Our freezer meals have become increasingly popular as people are looking for more wholesome yet convenient meals for their families,” McCauley said.
 
McCauley, who works with local purveyors such as Heritage Farms, Farmin’ and Southern Foods, says the menu, as well as the carry-out offerings, will change quarterly. Certain signature dishes may be available throughout the year, but overall, the menu will be based around seasonal availability of local produce and proteins.
 
Pine Valley Market serves breakfast Wednesday through Saturday, and customers can expect a new breakfast menu to debut next month. Brunch, complete with mimosas and Bloody Marys, is served each Sunday from 9 a.m. to 2 p.m.
 
Also on the horizon for Pine Valley Market is a delivery service. The details are being worked out currently, and Christy Ferretti says the market will begin delivering to different areas of town each day of the week. Customers will soon be able to order items such as meats, wine and prepared meals and have them delivered right to their doors. 
 
Pine Valley Market is located at 3520 S. College Road and is open Monday and Tuesday from 10 a.m. to 6 p.m., Wednesday through Friday from 7:30 a.m. to 6 p.m., Saturday from 7:30 a.m. to 4 p.m. and Sunday from 9 a.m. to 2 p.m.
 
Have a tip for Restaurant Roundup? Email us at: [email protected]

Story On The Map

Ico insights

INSIGHTS

SPONSORS' CONTENT
Untitleddesign4

Paving the Way to Better City Streets

Tony Caudle - City of Wilmington
Tommytaylor ceo unitedway

How Philanthropy Fits Into Your Financial Plan

Tommy Taylor - United Way
Web awstaffpic2020 1 132245438

The 2024 Luncheon for Literacy featuring Special Guest Jason Mott

Alesha Edison Westbrook - Cape Fear Literacy Council

Trending News

YMCA Eyes Growth With Plans For New, Expanded Facilities

Emma Dill - Apr 23, 2024

Burns, Redenbaugh Promoted At Coastal Horizons

Staff Reports - Apr 23, 2024

Cold Storage Developer Sets Near-port Facility Completion Date

Audrey Elsberry - Apr 24, 2024

Wilmington Financial Firm Transitions To Wells Fargo's Independent Brokerage Arm

Audrey Elsberry - Apr 24, 2024

Krug Joins Infinity Acupuncture

Staff Reports - Apr 23, 2024

In The Current Issue

MADE: Makers Of Important Papers

W.R. Rayson is a family-owned manufacturer and converter of disposable paper products used in the dental, medical laboratory and beauty indu...


Bootstrapping A Remote Option

Michelle Penczak, who lives in Pender County, built her own solution with Squared Away, her company that now employs over 400 virtual assist...


With Coffee And Cocktails, Owners Mix It Up

Baristas are incorporating craft cocktail techniques into show-stopping coffee drinks, and bartenders are mixing espresso and coffee liqueur...

Book On Business

The 2024 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!


Galleries

Videos

2024 Power Breakfast: The Next Season