Jeanne M. Persuit

Assistant professor
UNCW communications studies department
 
Jeanne Persuit teaches integrated marketing communication, advertising and communication ethics, while also doing research and publishing in the areas of IMC, rhetoric and social media.
 
Regularly reads Fast Company, HGTV Magazine and the Journal of Applied Communication Research.
 
Checks out sites Jezebel/ Deadspin, Vulture, A.V. Club and The Chronicle of Higher Education.
 
Just recently got into podcasts and binge-listened to Serial a few weeks ago. “Now I want more podcasts! Serial 2, please.”
 
On TV, turns to ESPN, HGTV, The Mindy Project, Scandal, The Good Wife and Mad Men.
 
Uses Andrew Potter’s The Authenticity Hoax in class. “A student called it ‘mindblowing.’ We’re reading Charles Duhigg’s The Power of Habit … this semester.”
 
Recently watched Morgan Spurlock’s The Greatest Movie Ever Sold, “engaging and enlightening,” as well as The Trip to Italy with Steve Coogan and Rob Brydon.
 
Go-to apps include Attendance and Blackboard Mobile classroom management system.
 
Posts online at:
Twitter.com/imcclass
Students’ blog: www.imcclass.com