Wilmington-based medical technology startup SportGait has announced a partnership with TBRx, a rebrand of an athletic training and recovery company that was co-owned by former NFL star Tom Brady.
TBRx was formed due to Brady leaving the company formerly known as TB12, a collaboration between the football player and his body coach and co-founder of TBRx, Alex Guerrero. The new version of the company will be located in Franklin, Massachusetts, opening Oct. 23, according to a TB12 release obtained by Audacity.com.
TBRx will continue to serve TB12 clients with the same physical therapy and recovery services. The company will use the SportGait app, said SportGait CEO Chris Newton, to help access TBRx clients. The app can help track the progress of a client’s physical recovery or do an overall wellness check, he said.
SportGait’s app allows the user to assess neurocognitive and neuromotor function which aids in concussion recovery, a SportGait release stated. Newton said his company’s technology in the hands of TBRx trainers will allow patients to track their progress in injury recovery in real-time.
The app will feature exclusive content for TBRx customers, Newton said.
SportGait has announced 24 partnerships since the beginning of August, according to its website. Its partners include public schools, wellness companies, universities and sports organizations.
The expansion provides tools for schools and doctors caring for youth athletes, Newton said.
SportGait’s technology uses four categories to evaluate neurocognitive and neuromotor function through the patient’s walk, or gait. Power, balance, stride and symmetry are monitored in the company’s patented gait technology. The company’s philosophy comes from Dr. Mark Williams, who created the technology.
“How we move through space is a global marker of our overall state of health,” Newton said.
Newton said he is excited about the deal because the two companies are like-minded. SportGait measures body function and TBRx can treat their clients based on SportGait’s technology.
TBRx’s co-founder Guerrero made a name for himself in the sports therapy industry through his work with NFL players including Brady. The two were in business together until news broke Oct. 11 that Brady was leaving TB12 and Guerrero would continue running the company as TBRx.
TB12’s location in the Patriot Place facility in Foxborough will close Oct. 20 and be replaced by the Franklin location, according to the TB12 release. However, it is unclear what will come of TB12’s other locations and partnerships across the country including those in Los Angeles and Tampa.
