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Robert Rickert

Founder/President, Robert J. Rickert, CPA, PC
BIO

Robert J. Rickert – Founder and President Facts: Avid fan of all things Detroit-related (music, movies and particularly sports) Has over 12,000 songs on his hard drive Plays softball, volleyball, hockey, basketba  

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Financial
Dec 1, 2014

Are You Planning Long-Term For Your Business?

As a small business owner myself, I realize how tough it can be to spend time working on the long-term planning required for long-term success. Most of us spend much of our day putting out short-term ...

Business Growth
Nov 1, 2014

What You Can Learn From Social Media

As a business owner, I tend to look at everything in my life through that lens, even something as silly as Twitter. I don’t use it for business (which I’m sure social media experts would t ...

Business Growth
Oct 15, 2014

Treat Your Inventory Like You Treat Your Cash

If you own a manufacturing, distributing or retail business, I don’t need to tell you that inventory is a major factor on your bottom line. But I’m bringing it up because so many clients t ...

Business Growth
Oct 1, 2014

When Should You Walk Away From A Sale?

When your business is just getting off the ground, or fighting for territory, any sale feels like a good sale. When you sell something to a client or customer, that means money is coming in to your bu ...

Business Growth
Jul 15, 2014

Are You Afraid To Ask For Your Money?

If you’re a business owner, I’m sure you realize the importance of cash. Nothing will sink a company faster than cash-flow problems. And unless you really, really just love what you do, yo ...

Financial
May 1, 2014

Does Your Company Need A Controller?

Controllers have one of the most important – and overlooked – jobs in finance. Think about it. Have you ever had a little kid tell you that he wants to be a controller when he grows up? Co ...

Marketing & Sales
Apr 15, 2014

Are You Afraid to Increase Your Prices?

Everybody these days is looking for a deal. Or at least that’s what many business owners believe. They spend good money sending out coupons, marketing their “today-only” specials and ...

Financial
Apr 1, 2014

How Effective Is Your Advertising? Do The Math.

One of the areas I find myself asking my clients about is their advertising budget. Namely, how do you determine what you are going to spend on advertising and marketing? Why do you choose the methods ...

Financial
Mar 15, 2014

The Tax Surprise Nobody Wants

Did you have a surprise on your tax return this year?   Was it a good surprise or a bad one?   When I was in my first year as a tax preparer, something happened to a client (we’ll ...

Financial
Mar 1, 2014

Inventory: Cutting Costs With Better Controls

For the last two months, I’ve been telling you how Crystal Carpet & Flooring Company of Wilmington has made smart and tough business decisions to recover from the housing bust and recession. ...

Financial
Feb 15, 2014

Why It Makes Good Business Sense To Outsource Accounting

I had a conversation with a client before the holidays about what he should be doing as the president of his company. I asked him how he wanted to spend his time at work every day. He said he wanted t ...

Financial
Feb 1, 2014

Making The Most Of Your Accounting Software

Last month, I told you about Crystal Carpet & Flooring Company, a locally owned business that found itself struggling to survive when the real-estate bubble burst. Crystal Carpet’s story is ...

Financial
Jan 10, 2014

Cash Flow Management - From Hanging On To Planning Ahead

As an accountant, I enjoy coaching business owners as much as crunching numbers. The way I see it, numbers don’t tell the whole story unless you put them in context. You’ve got to look at ...

Financial
Dec 18, 2013

Using Employee Evaluations to Keep Score at Your Business

Spring training for my beloved Detroit Tigers starts in just about a month – 1:05 p.m. on February 25, to be exact. Baseball fans know it’s a stat-crazy sport. But not all things that can ...

Rickert insight 14oct
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