A few weeks ago, the online world was rocked by the debut of Periscope, a live streaming video app launched by Twitter. While this might not seem particularly monumental – after all, video has been around for ages – Periscope’s ability to broadcast live video directly to the Internet from any user’s smartphone makes it unique, exciting and rife with opportunity.
For the uninitiated, here’s a crash course in Periscope. First, download the app. Then find a few users who seem interesting and tune into their live streams. (A good rule for any social media platform is to make sure you understand how the community works before posting.) Once you feel ready to contribute a video of your own, tap the camera button at the bottom of your screen, give your live stream a title, decide how public you’d like it to be, and start filming.
As soon as your video begins streaming, other users can tune in and watch in real time. They can also comment, ask questions and “explore the world through someone else’s eyes,” as Periscope so eloquently puts it. Whether you think live streaming video is the Next Big Thing or just another silly distraction, no one can deny that Periscope is already changing the Internet.
A Whole New World
In much the same way Twitter was initially brushed off as nothing more than an excuse to tell the world what you were having for lunch, many of the first videos popping up on Periscope followed a strange trend – everyone, it seemed, wanted to see the inside of someone’s refrigerator. But as people adjusted to the idea of live streaming, their feeds became more interesting and creative. For example:
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