Marathon This Weekend Set To Attract 4,300 Runners, Millions Of Dollars

By Staff Reports, posted Feb 23, 2024
The 4,300 runners expected at a marathon in Wilmington this weekend could pump millions of dollars into the area’s economy.

Officials won’t be able to estimate the total economic impact of this year’s Novant Health Wilmington Marathon until after Saturday’s race, but last year added up to nearly $5.7 million, according to John Sneed, vice president of sales and services for the Wilmington and Beaches Convention & Visitors Bureau.

This year’s event, presented by Wicked Weed Brewing, starts Saturday morning and includes a full marathon, Toyota of Wilmington half-marathon and marathon relay.

The marathon course is set to start in Wrightsville Beach at Johnnie Mercers Fishing Pier. The full marathon, half-marathon and marathon relay courses will lead downtown, with the full marathon continuing through a loop at Greenfield Lake, according to a CVB news release. All races will finish at Live Oak Bank Pavilion. 

The release stated that roads will be open to traffic throughout race events “with detours to minimize any disruptions to morning commutes.” 

Without Limits, an organization providing coaching services and products to runners and triathlon athletes, directs the Novant Health Wilmington Marathon and the Parkway Subaru Battleship NC Half Marathon.

“Hosting races provides a wonderful opportunity to showcase the destination to families who are traveling from strong visitor feeder markets,” said Kim Hufham, president and CEO of the Wilmington and Beaches CVB. “We hope the participants and their families enjoy their visit and return for future races and family vacations.” 
Ico insights


Screenshot2022 01 06at338 162234623

Food is the Foundation for Prosperous Communities

Girard Newkirk - Genesis Block
Cfss headshots parker robert webversion 21422121214

The Latest Solar Scams and What You Can Do to Help Stop Them

Robert Parker - Cape Fear Solar Systems
2022052 75 142344351

Bridging Futures: The Case for Toll Funding in Wilmington’s Cape Fear Memorial Bridge Revamp

Natalie English - Wilmington Chamber of Commerce

Trending News

Riverlights Could Add 73 More Townhomes To Mix, Site Plans Show

Staff Reports - Apr 18, 2024

Game Over For Michael Jordan Museum At Project Grace

Audrey Elsberry - Apr 19, 2024

City Approvals Push Forward Plans For Former Wilmington Fire Stations

Emma Dill - Apr 17, 2024

Surf City Embarks On Park’s Construction

Cece Nunn - Apr 19, 2024

Taking Marine Science On The Road

Lynda Van Kuren - Apr 19, 2024

In The Current Issue

Surf City Embarks On Park’s Construction

“Our little town, especially the mainland area, is growing by leaps and bounds. So having somewhere else besides the beach for kids to go an...

Info Junkie: Lydia Thomas

Lydia Thomas, program manager for the Center for Innovation and Entrepreneurship at UNCW, shares her top info and tech picks....

Funding A Food Oasis: Long-awaited Grocery Store Gains Momentum

With millions in committed funding from New Hanover County and the New Hanover Community Endowment, along with a land donation from the city...

Book On Business

The 2024 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!



2024 Power Breakfast: The Next Season