Owner, Fleet Feet Wilmington
As the owner of Fleet Feet in Wilmington, a specialty running and walking store, Fogle said she helps customers by using a mix of technology, education and experience.
“From managing inventory, to tracking orders, to my daily tasks, I use apps, my phone and my Garmin
watch to help me manage throughout the day.”
Fleet Feet uses FitID technology every day at the store.
"It captures a 3-D image of a customer's foot which provides us a complete view of a person's foot profile that allows us to fit them into a shoe that best fits their foot," she said.
She likes to read the Greater Wilmington Business Journal
to stay on top of what’s happening with local business and development, and she subscribes to several morning news briefs covering local, national and international news, as well as digital magazine Running Insight
Websites she visits for fun include ESPN
, Food Network
and NC MileSplit
Favorite podcasts include Omnibus
. “It is a podcast on everything. Different, random topics each episode on all types of subject matter,” she said. “And Six Minute Mile
because it is full of news, ideas and inspirational stories from around the running and fitness industries.”
She enjoys watching Jeopardy
, “because who doesn't want to feel not smart at least once during the day,” as well as Ozark
and Shark Tank
A recent favorite book was “The Expanse” series
by James S. A. Corey and she also recommends “Where the Crawdads Sing”
by Delia Owens and “The Stand”
by Stephen King.
Apps she uses frequently include Facebook
for marketing and interacting with customers, Strava