Print
Banking & Finance

Apiture Wins Accolades, Forges New Partnership

By Staff Reports, posted Oct 6, 2023
Wilmington-based financial technology firm Apiture has been in the news recently for two accomplishments. 

In September, the company announced it had formed a partnership with Greenlight Financial Technology Inc., which offers a family finance app.

“Through the Greenlight for Banks program, Greenlight’s family finance app is now available with Apiture’s Consumer Banking solution, providing banks and credit unions with a full suite of family banking tools to help improve financial literacy for the next generation,” Apiture officials stated in a news release.

The addition of the app aims to address what Apiture sees as a need. According to Greenlight, 93% of parents say it is important for financial institutions to provide financial literacy education for their children, yet only 16% say their current institution provides such services.

“Greenlight offers a debit card and app that teaches kids and teens how to earn, save, give, and spend wisely – all with parental supervision,” the release stated. “Using the Greenlight app, parents can send money instantly, automate allowance payments, manage chores, set flexible spending controls, get real-time notifications of all transactions and more.”

Many banks and credit unions do not have the resources to create a compelling digital banking experience for young people, according to Apiture, whose officials say that their firm is the first digital banking provider to offer the Greenlight for Banks solution, equipping Apiture’s more than 300 client financial institutions to offer Greenlight’s suite of family banking tools at no cost to their customers.

Greenlight officials see the partnership as an opportunity to broaden the reach of its products.

Also in September, Apiture was named a winner in the Great Tech Places to Work category by the NC TECH Awards. It’s also a finalist for the Fintech/Insurtech of the Year award. This recognition by the North Carolina Technology Association is “the state’s only statewide technology awards program that recognizes innovation, growth and leadership in the tech sector,” according to a news release. The NC TECH Awards program 

Apiture was recognized for its “outstanding company culture and continued innovation in the digital banking industry,” the release stated, quoting NC TECH’s President and CEO Brooks Raiford as saying. “As a winner and finalist this year, Apiture has distinguished itself as one of the state’s innovative and emergent leaders.” 

Founded in Wilmington in 2017 as a joint venture between Live Oak Bancshares and First Data, Apiture now has more than 150 employees in North Carolina and 360 employees nationwide.

Apiture and other award winners and finalists will be honored at the NC TECH Awards gala Nov. 1 in Raleigh.
Ico insights

INSIGHTS

SPONSORS' CONTENT
Untitleddesign14 2142522346

Wilmington’s Housing Market Provides More Choices for Buyers

Janet Kane - Cape Fear REALTORS
Bovio ernie ceo 240207 head 712412398

One to Grow On – A Look at My First Year at the Coast

Ernie Bovio - New Hanover Regional Medical Center Novant Health
Pfinder john zachary

How to Protect Yourself from Financial Scams

John B Zachary - Pathfinder Wealth Consulting

Trending News

Walsh Joins Momentum Companies

Staff Reports - Apr 22, 2025

Plans For Wilmington RV Park Submitted, Following Pause

Emma Dill - Apr 21, 2025

Mitchell Of Coastal Horizons Named Bernstein Fellow

Staff Reports - Apr 22, 2025

Long Earns Outstanding Clerk Award

Staff Reports - Apr 22, 2025

Creature Theory Earns Design Accolades

Staff Reports - Apr 22, 2025

In The Current Issue

District Attorney Lays Down The Law

Since being elected, he said, he has been working to address three main priorities: domestic violence and homicide; the drug epidemic spanni...


Area Attorneys Chosen For The 2025 Super Lawyers List

Super Lawyers is a rating service of lawyers across the nation. Peer nominations and evaluations along with third-party research are used to...


The Sweet Life Of Sweet D’s Cuisine

For Sweet D’s, it was as if Wilmington had been waiting for them....

Book On Business

The 2024 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!


Galleries

Videos

2024 Power Breakfast: The Next Season