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Wilmington Startup And Creator Of Smart Pet Bed Raises $100,000

By Sissy Rodriguez, posted Jun 25, 2018
Petrics Inc., creator of a smart pet bed that uses technology for comfort and to help monitor a pet's health, has raised $100,000 in debt.

Petrics Inc., a pet health company based in Wilmington that develops digital products and software, has raised $100,000 in debt from two investors, according to a filing with the Securities and Exchange Commission.

According to the filing, the startup still aims to raise an additional $400,000.

Founded in 2015, the firm creates apps and smart devices with the aim of empowering pet owners to make more informed lifestyle choices for their animals. Petrics' long-term vision, according to the company's website, is to detect health issues early, enabling preventative care against problems that can cost pet owners time, money, vet visits and potentially their companions' lives.

Some of the company’s main products that have been under development include a smart bed, which features personalized climate control, weight tracking and health monitoring for pets, and a mobile app that centralizes an animals’ healthcare needs. The firm's website says the smart pet bed could be launched this year.

Companies relying on a Reg D exemption do not have to register their offering of securities with the SEC, but they must file what’s known as a Form D electronically with the SEC after they first sell their securities.

The filing can be found here.

This story is from the North Carolina Business News Wire, a service of the UNC-Chapel Hill School of Media and Journalism.

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