Print
Retail

Artisan Boutique Expanding To Downtown Wilmington

By Cece Nunn, posted Mar 8, 2021
The Grit & Grace holiday storefront in Mebane was featured on the store's Facebook page. (Photo courtesy of Grit & Grace)
For Angela Bobal, COVID-19 resulted in a very soapy 2020.

The owner of artisan boutique Grit & Grace ended up making nearly 40,000 bars of soap last year after implementing Facebook Live sessions at her store in Mebane on Friday nights.

Bobal (pictured below) is in the midst of opening a second location in Wilmington of Grit & Grace, which was founded in Mebane in 2013.

Grit & Grace carries mainly handmade items, including a variety of bath and body products (soap pictured below) all made by Bobal, jewelry, clothing and more.

The Wilmington store is expected to open next month at 200 Market St., one of two new stores coming to the first floor of the three-story building at the corner of Second and Market streets.

Bobal describes the store as having a “unique, edgy, rock-and-roll vibe” with a lot of items by female artisans.

“We focus a lot on the importance and quality of handmade gifts,” said Bobal, who was previously a police officer in Durham before opening her store.

While the store in Mebane will remain open, Bobal and her family, including her girlfriend, Tonia Taylor, and the younger of her two daughters, Shay Bobal, are moving to Wilmington. Angela Bobal's older daughter, Samantha, is a student at the University of North Carolina. 

“We have always loved Wilmington. We vacationed there a lot over the years,” Angela Bobal said. “We looked at a lot of coastal cities. We've always loved the beach, but Wilmington just seems to have the right vibe for the stuff I sell and for us.”

She said she’s hoping to open the store by Azalea Festival weekend. The N.C. Azalea Festival takes place this year April 7-11. 

Angela Bobal said the Facebook Live broadcasts she started last year in Mebane will continue.

“For us, they were life changing last year ... when COVID hit we went immediately to doing the Facebook Lives, and we did them every single week,” she said. “I think I made almost 40,000 bars of soap last year during COVID.”

New merchandise is featured each week, Angela Bobal said.

“So every single Friday, you're seeing brand new products that come in the store. ... It was a saving grace for us.”

The sessions have broadened the store’s reach on the internet, she said, and she hopes to start a Wilmington edition.

“It just was a way for us to still get our products out there, and it reached a wider audience, so we ship about 100 packages a week out of the store across the U.S.”
Ico insights

INSIGHTS

SPONSORS' CONTENT
2022052 75 142344351

Bridging Futures: The Case for Toll Funding in Wilmington’s Cape Fear Memorial Bridge Revamp

Natalie English - Wilmington Chamber of Commerce
Pfinder john zachary

What You Need to Know About SECURE 2.0 and Its Effect on Individual Retirement Accounts

John B Zachary - Pathfinder Wealth Consulting
Jordain 422430214

Why Messing Up is Essential for Business and How to Do it More

Jordan Cain - APPROVE

Trending News

Passenger Rail Study Offers New Details About Proposed Wilmington To Raleigh Route

Emma Dill - Apr 22, 2024

Severe Weather Postpones Trump Rally In Wilmington

Emma Dill - Apr 20, 2024

Will NC Be CNBC's Three-time Top State For Business?

Audrey Elsberry - Apr 22, 2024

In The Current Issue

Taking Marine Science On The Road

“My mission and my goal is to take my love of marine science, marine ecosystem and coastal ecosystems and bring that to students and teacher...


Info Junkie: Lydia Thomas

Lydia Thomas, program manager for the Center for Innovation and Entrepreneurship at UNCW, shares her top info and tech picks....


With Coffee And Cocktails, Owners Mix It Up

Baristas are incorporating craft cocktail techniques into show-stopping coffee drinks, and bartenders are mixing espresso and coffee liqueur...

Book On Business

The 2024 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!


Galleries

Videos

2024 Power Breakfast: The Next Season