Print
Retail

The 'Magic' Begins Monday For New Store On Oleander Drive

By Cece Nunn, posted Jul 17, 2020
Practical Magic will be open 10 a.m. to 6 p.m. Monday through Saturday starting Monday, July 20. (File photo)
A new store on Oleander Drive is expected to open next week.

Practical Magic, which offers gemstones, crystals, handmade candles, essential oils, jewelry and more, is scheduled to begin welcoming customers at 10 a.m. Monday, said one of the owners, Carly McDonah.

Customers will be socially distancing and using masks at the store at 5740 Oleander Drive, which will limit customer numbers to half of the store's allowed capacity, she said.

"Everything that we were restocking was back-ordered, even a lot of our dishes to put our [handmade] candles in. We have finally managed to get everything in that we can," McDonah said, explaining the choice of July 20 as the store's opening date.

"The staff has been cleaning constantly," McDonah said. "We should be ready to go."

Carly McDonah founded the business with her sister, Nellie, and their mother, Amy. 

Practical Magic, which also has a large online presence, used to occupy the house at 5008 Oleander Drive before leasing the 6,000-square-foot former Scuba Now location at 5740 Oleander.

Customers can expect to see a number of hand-poured candles at the store, among other popular products, Carly McDonah said.

"We have soy wax candles that have really beautiful embellishments on them. Apart from that, we have a huge selection of incense; we make our own essential oil perfumes. Everybody loves the roller bottle perfumes," she said. "We have thousands of products; we have a huge selection of different crystals and gemstones."

Practical Magic's inventory also includes 30 types of tea, 100 kinds of herbs and 15 types of smudge sticks.

Carly McDonah said, "We really always keep it fun and interesting."
Ico insights

INSIGHTS

SPONSORS' CONTENT
Dallas headshot 300x300

Where To Start

Dallas Romanowski - Cornerstone Business Advisors
Headshot2 3182020512

Strategies For Increasing Energy Efficiency In A Home

Chris Jones - Green Dot Heating & Air
Swainboardf19 walsh 5212033948

Turning Crisis Into Opportunity

Richard Walsh - Swain Center for Executive Education & Economic Development

Trending News

NHRMC Programs Receive Several Accolades

Staff Reports - Aug 7, 2020

NCino 'on Fire'

Jenny Callison - Aug 7, 2020

Tourism Officials: Hurricane Hurt Already Struggling Travel Season

Christina Haley O'Neal - Aug 7, 2020

Some Of The Latest News On The PPP, Disaster Loan

Jenny Callison - Aug 7, 2020

N.C. Ports Sees Traffic Increase At The Wilmington Port

Christina Haley O'Neal - Aug 7, 2020

In The Current Issue

Catching Up With Businesses

Starting in March, the Business Journal featured area businesses and how they are adjusting operations, innovating and coping in general wit...


NCino 'on Fire'

When the dust cleared on July 14, nCino, which had $138 million in revenue in its most recent fiscal year, was valued at close to $7 billion...


Dosher Foundation Gets Golden LEAF Grant

Dosher Memorial Hospital Foundation received $378,000 from the Golden LEAF Foundation for an on-site well water system at the Southport hosp...

Book On Business

The 2020 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!


Galleries

Videos

2020 Leadership Accelerator: Virtual Workshops for Real Leaders
2019 Health Care Heroes
August 26, 2019 Power Breakfast: A Healthy Sale?
2019 WilmingtonBiz Expo Keynote Lunch - CEO, nCino, Pierre Naude`