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Cape Fear Seafood Company To Expand To Raleigh Market

By Jessica Maurer, posted Dec 3, 2018
Cape Fear Seafood Company franchisees Eddie Elliott (from left) and Matt Wivell are shown at the Raleigh site. (Photo courtesy of CFSC)
Cape Fear Seafood Company (CFSC), a locally owned restaurant specializing in fresh seafood and hand-cut steaks, has announced it will open a fourth location in Raleigh next spring.

CFSC currently operates two company-owned Wilmington locations and one in Leland. This will be CFSC’s first franchise location.

Owner and franchisor Evans Trawick said he has a business model that works and a product that people enjoy, and franchising is a way for him to expand with support.

Expansion into the Raleigh area will be led by franchisees Eddie Elliott and Matt Wivell. Elliott was hired as a bartender for CFSC in 2011 and worked his way up to his current role as area director of the three Wilmington-area locations. Wivell is a seasoned chef who currently serves as general manager of CFSC’s Leland location.

“It’s great to help provide an ownership opportunity to loyal employees,” Trawick said.

The Raleigh location will be part of a re-development project that is currently underway at 832 Spring Forest Road, just west of Falls of Neuse Road.

Trawick said the new restaurant will be slightly larger than the current locations, but will follow a similar footprint in terms of both menu and design.

“We have been looking at the Raleigh market for the past couple of years,” Trawick said. “And it’s the most logical location for us to launch the first franchise.”

Trawick, who opened the first CFSC location 10 years ago, said that while the company plans to open a total of three locations in Raleigh area over the next 36 months, further expansion will be gradual.

“We’re a slow-growth company overall,” Trawick said. “What we do takes a bit more time and finesse so we’re going to take our time in growing the franchise.”

Cape Fear Seafood Company is located at 5226 S. College Rd., Suite 5, and 140 Hays Lane, Suite 140, in Wilmington and 143 Poole Rd. in Leland.
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