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ER Pub Expands Beer And Wine Offerings

By Jessica Maurer, posted Aug 2, 2017
The ER Pub is part of the Phoenix Mart on South 17th Street. (Photo by Jessica Maurer)
The ER Pub, which opened as part of the new Phoenix Mart at 2238 S. 17th St. last fall, has recently added several new beers and wines to its inventory based on customer feedback.
 
The ER Pub now carries more than 100 craft beers by the bottle and has 24 rotating taps featuring seasonal brews from across the country.
 
Some of the most recently added selections include Allagash White, Allagash Hoppy Table and Dragon's Milk by New Holland Brewing.
 
“We’re always open to suggestions from our customers and try to bring in whatever they’re requesting,” said bartender Tricia Sandavol.
 
Roger Rogers, director of retail sales for Phoenix Mart, said that incorporation of a pub inside a convenience store is a concept that Phoenix Mart owner, Cecil Worsley, was interested in bringing to Wilmington after seeing it in areas such as Asheville and Boone.
 
Rogers said Phoenix Mart is a modern interpretation of the convenience store in both layout and design. Part of keeping with the times is offering a wider and more varied selection of goods, including craft beer and wine and fresh food from partnering companies such as Jimmy John's, which is located on the opposite end of the store.
 
“We are the only convenience store in New Hanover County where you can enjoy a beer on-premise, and with 24 taps, have one of the largest growler fill stations,” Rogers said.
 
Sandavol said the pub has become a popular gathering space among those who work in nearby medical facilities and at the hospital.
 
“This is a place where people can feel comfortable coming at 7 a.m. when they’ve finished working the night shift at the hospital and want to unwind before heading home,” Sandavol said.
 
In addition to craft beer, ER Pub also serves wine by the bottle and by the glass, with most glasses priced at $5 and under.
 
Customers can bring in food from Jimmy John's or Phoenix Mart as well as other locations.
 
On Mondays the pub offers 25 percent off all craft beer and wine, and on Tuesday, all growler fills are 25 percent off.
  
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