For nonprofit and charitable organizations wishing to reach Mayfaire shoppers and customers, there is now a designated way to do so. Organizations can now reserve a time with Mayfaire’s Community Cart.

“We’ve been contacted for many years by several different charities to donate, but we don’t have the monetary resources for everyone,” said Page McKenzie, director of marketing for Mayfaire Town Center.

Instead, they allowed organizations to set up a table at the shopping center and groups must now register and use the cart for their charitable organization.

“It’s a great thing for our town center,” MacKenzie said. She said that Mayfaire came up with the idea of the cart to benefit both shoppers and organizations. “We enjoy partnering with other community events and charities, we try to partner as much as we can,” she said.

The cart is an eight-foot wide and eight-foot high transportable wagon where community groups and organizations can set up to enlist volunteers, sell raffle tickets or conduct bake sales to the Mayfaire shoppers.

“They get to capitalize on our visitors and shoppers,” MacKenzie said.

Groups can also use the cart at night as it is wired for electricity. Some groups will be able to use the cart during the summer Friday night concert series that begins on May 7, as long as there is no conflict with sponsors.

Groups must pre-register to use the cart by contacting the Mayfaire Town Center office.