Wilmingtonbiz logo
Print
Marketing/Media

W2O Group Launches New Executive Development Service

By Vince Winkel, posted Oct 25, 2016
Wilmington-based Mike Huckman has been tapped to lead a new service from W2O Group designed to improve the leadership capabilities and communications skills of business leaders.
 
W2O is the San Francisco-based marketing and communications firm that acquired Pure Communications of Wilmington last month.
 
Huckman joined the W2O Group as part of the Pure Communications acquisition and is an award-winning former journalist and a long-time communications advisor.
 
The new service is called Connect and will take a multidisciplinary approach to helping executives improve organizational clarity, both internally and externally, according to a W2O news release Tuesday.
 
The offering is designed to develop and improve the skills and techniques of executives, external thought leaders and subject matter experts so they can assess, navigate and engage more effectively in positioning and propelling their organizations, strategies, programs and brands to advance their strategic decision-making capabilities and more creatively and effectively shape their narrative, the company said.
 

“More than ever, senior leaders are facing myriad challenges and opportunities to improve their organization’s fundamentals and stay relevant,” said Jim Weiss, founder and CEO of W2O Group, in a news release. “Mike and his team will utilize a deep and essential understanding based on proven methodologies to help executives clarify, motivate and inspire their global teams and external influencers during times of turmoil, change and unpredictability.”
 
Before joining Pure Communications, Huckman held a senior role at MSL New York. He spent nearly 30 years as a TV news reporter, including 10 years at the business cable network CNBC.
 
“The key for leaders and other corporate representatives and spokespeople to communicate effectively in today’s world is to focus on articulating messages in a way that all audiences can understand and be inspired to act on,” Huckman said. “Our approach is specifically designed to help them do that and to connect to all stakeholders with much greater impact, clarity and resonance.”

Join The Discussion

Similar Stories

Book On Business

Bob2017

The 2017 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!
Print Only
$24.95 - Qty
Print + Excel File
$79.95 - Qty

In The Current Issue

Local Officials Make Use Of The Three ‘P’s’

Public-private partnerships could continue to transform Wilmington’s downtown for many years to come, officials say. They say P3 projects like those under consideration or underway in the Wilmington area can attract additional investment.

Tailwind Expands In And Out Of The Terminal

Tailwind Concessions, a Wilmington-based company that runs several of ILM's eateries, flies well beyond North Carolina’s airspace. It operat...

Getting Ready For The Opening Round

Regional marketing plans are coming together as local officials try to leverage May's Wells Fargo Championship as a way to attract attention...

Ico topnews Editor's Picks

Gov. Cooper To Attend Wilmington Chamber's 150th Annual Meeting

Cece Nunn - About 2 hours ago

With Growth On The Way, Pender Officials To Update Comprehensive Plan

Cece Nunn - About 6 hours ago

City Council To Give Funds For Golf Tournament Marketing Initiative

Vince Winkel - About 7 hours ago

Donut Inn On Military Cutoff Under New Ownership

Jessica Maurer - About 8 hours ago Trending News
Contractors

Puroclean

Ico trending Trending News

Ico newsinimages News in Pictures

Have a tip, pitch or guest column?  Send us a tip.

Gallery Galleries

Video Videos

Wilmington's Most Intriguing People of 2016
WilmingtonBiz Expo - Key Note Lunch with Keynote Lunch with Chip Mahan - 2016

Register to Continue Seeing Wilmington's Best Business Coverage!


There are three ways to register for free.

Sign in with LinkedIn, Facebook or create an account:



Already registered? Login here.

Your free registration includes:

  • Access to 10 articles per month on WilmingtonBiz.com
  • Email updates to stay informed on local business news
  • A mobile optimized website
  • Advanced notification of Business Journal events
  • Management of your digital and print subscriptions
Laptop iphone ipad