Print
Hospitality

Breakfast Would Be Nice, And Other Responses To Wilmington International Airport Survey

By Cece Nunn, posted Oct 4, 2019
Those who flew two or more times to/from ILM in the past 12 months picked breakfast as the meal they would most likely buy at an airport in the airport's survey. (Courtesy of Wilmington International Airport)
With more room coming to Wilmington International Airport (ILM), officials there wanted to find out what passengers might want to see, buy or eat as part of the growing airport's ongoing and upcoming terminal expansion.

According to a news release Friday, ILM recently developed and shared a passenger survey, "with a goal of receiving customer feedback regarding ILM’s future terminal and amenities," and the survey received more than 4,000 responses. 

“Moving forward, ILM will share relevant information with consultant groups, meet with current concessionaires, respond to potential concessionaires, and incorporate passenger feedback into phase 3 of the terminal expansion," said Carol LeTellier, ILM's business development director.

According to the release, some insights the survey provided include that:
  • Food choices/restaurants/bars, charging/outlets and coffee/coffee shop are some of the favorite airport services/amenities that passengers use while traveling through airports (nationally or internationally).
  • When traveling through ILM, passengers stated they are most likely to use 1) premium wifi, 2) a work/quiet zone and 3) a common use or V.I.P lounge.
  • Passengers shared they are most likely to patronize a local business.
  • Passengers expressed interest in grab & go food options.
  • Passengers stated the meal they were most likely to purchase (at an airport) is breakfast.
  • The type of menu passengers were most interested in seeing included: 1) locally/regionally sourced and/or farm to table, 2) specialty coffee & café items such as baked goods or sandwiches and 3) traditional “American” (burgers, pizzas, sandwiches, salads, etc). There was also interest in a (local) brewpub.
  • When asked what restaurant they’d love to see at ILM, top places mentioned included: Chick-fil-a, Port City Java, Starbucks and a local restaurant (in general). Numerous local restaurants and coffee shops were mentioned.
  • Passengers stated they were most likely to patronize retail with news/souvenirs/sundries or a Coastal/Cape Fear inspired shop.
  • When asked what retail they’d love to see at ILM, top responses included local (local art/local gifts/local store) and None/Don’t Need/Not Interested.
The survey responses were reviewed, analyzed and presented to the New Hanover County Airport Authority this week, the release stated, and an analysis can be found on ILM’s website.

“It’s important to our team to provide a platform for community input," said Erin McNally, marketing specialist, in the release. "Hearing directly from travelers allows us to be educated about what amenities and concessions they would like to see at ILM, and helps shape our planning and decision-making."
Ico insights

INSIGHTS

SPONSORS' CONTENT
Gretchen roberts 2021

5 Finance Topics Every Small Business Owner Should Master

Gretchen Roberts - Red Bike Advisors
Untitleddesign7

Mastering ARC Applications: Best Practices for HOA Board Members

Dave Orr - Community Association Management Services
Untitleddesign2 4523114356

Cybersecurity and Productivity: Striking the Perfect Balance for Business Success

Barrett Earney - EarneyIT

Trending News

Riverlights Could Add 73 More Townhomes To Mix, Site Plans Show

Staff Reports - Apr 18, 2024

Game Over For Michael Jordan Museum At Project Grace

Audrey Elsberry - Apr 19, 2024

City Approvals Push Forward Plans For Former Wilmington Fire Stations

Emma Dill - Apr 17, 2024

Surf City Embarks On Park’s Construction

Cece Nunn - Apr 19, 2024

Taking Marine Science On The Road

Lynda Van Kuren - Apr 19, 2024

In The Current Issue

Taking Marine Science On The Road

“My mission and my goal is to take my love of marine science, marine ecosystem and coastal ecosystems and bring that to students and teacher...


Bootstrapping A Remote Option

Michelle Penczak, who lives in Pender County, built her own solution with Squared Away, her company that now employs over 400 virtual assist...


MADE: Makers Of Important Papers

W.R. Rayson is a family-owned manufacturer and converter of disposable paper products used in the dental, medical laboratory and beauty indu...

Book On Business

The 2024 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!


Galleries

Videos

2024 Power Breakfast: The Next Season