Wilmington-based James E. Moore Insurance Agency Inc. has a new CEO.

Adrienne Moore was promoted to the position as of Oct. 1, according to a news release. She joined the agency as an agent in 2009, and in 2016, became COO.

The company has 16 employees, Adrienne Moore said Friday, and is looking to add to its team for both personal and commercial lines.

According to the release, prior to joining the agency, Adrienne Moore worked elsewhere in the insurance industry, first in Florida as a personal lines underwriter for a national company, then in Raleigh as a marketing representative for a national health insurance company.

She has a bachelor's degree in marketing from UNCW’s Cameron School of Business and holds the CIC, API, INS and CLCS insurance certifications.
 
Jim Moore, chairman, second-generation owner and Adrienne Moore's father, said in the release, “In her 11 years with the agency, she has been the main driver behind our company’s growth. She consistently upholds the agency’s legacy of service and support to our customers, associates, and industry partners as well as to the greater Wilmington community. I am confident that Adrienne’s vision and commitment will lead the agency to continued success, while maintaining her deep commitment to civic service, preserving and protecting coastal resources.”
 
Adrienne Moore said in the release that she is "energized by the challenge of creating sustainable growth in what is an increasingly changing marketplace."

"My goal is to build upon our 66-year history, while continuing to support and address the specific needs of our valued customers and partners," she said. "I also care deeply for our community and will further our purpose of making a positive difference in people’s lives.”
 
Founded in 1954 by Adrienne Moore’s grandparents, James E. “Jimmy” and Ann Moore, James E. Moore Insurance Agency Inc. is one of the oldest and largest independent agencies in the region. According to the release, the firm provides property, liability, life and health insurance to more than 8,000 people, many of whom are third-generation customers.