Wilmingtonbiz logo
Print
Retail

Vom Fass To Open In Independence Mall

By J. Elias O'Neal, posted Dec 6, 2013
Vom Fass' storefront in Independence Mall (Photo by J. Elias O'Neal)

An upscale retailer specializing in European, Asian and Mediterranean oils, vinegars and spices will open its first North Carolina store in Independence Mall on Saturday.
 
Vom Fass, a German-based retailer that operates a division in Madison, Wis., plans to open its 19th U.S. store in Wilmington, with plans for an additional store in Cary, according to a news release.
 
The store is located at 3500 Oleander Drive, Unit A22 in the Sears concourse of the mall.
 
A formal grand opening is planned for late January or early February, officials said.
 
Vom Fass is a franchise that offers a “from the cask” customer experience, serving imported European oils, vinegars, spirits, wines and spices. Named one of the best franchises in Germany, the retailer has plans to increase its U.S. and international franchise base to nearly 300 locations, company officials said.
 
Kim Malutich and her husband, Dan, are the franchisee owners of Vom Fass' Wilmington location. Kim Malutich said she and her husband have always wanted to own their own business. Because she enjoys cooking, the couple decided to open a retail operation that would cater to other food lovers.
 
“We always thought about taking that entrepreneurial leap and doing something on our own,” she said Friday while making last minute preparations for the store’s opening. “I love to cook, entertain and try new recipes; my husband Dan has always encouraged me to get into something where my passion for food meets a professional opportunity.”
 
Wilmington’s Vom Fass will sell products such as black lava Hawaiian sea salt, avocado oil and grape and apple balsamic vinegars.
 
Kim Malutich, a Wilmington native, added that the store would also carry a variety of spices, rubs and natural wellness oils such as flax, black cumin and evening primrose.
 
“When a new customer walks into the store, they will be able to taste anything before they purchase,” she said. “This is truly going to be a retail experience that absorbs people.”
 
Kim Malutich said she chose Independence Mall because of its centralized location between the beach and the river. She added that she was also encouraged with the pending growth and redevelopment occurring along Oleander Drive, which area brokers have quipped as the “comeback corridor.”
 
“It has been so encouraging to see all the changes occurring along Oleander Drive and some of the plans in store at the mall,” she said. “We feel we are in a good location.”
 
Knowing that the Vom Fass name is new to the market, Kim Malutich said she is actively meeting with area chefs and local cooking groups to showcase her store’s offerings. She also plans to create corporate gift packages and events featuring Vom Fass products.
 
“We’re very excited,” she said. “Vom Fass is going to be a new retail experience for Wilmington that we can’t wait to share.”

Join The Discussion

Similar Stories

Ico insights

INSIGHTS

SPONSORS' CONTENT
Skipper1

Review My Will? Why?

Susan Willett - Old North State Trust, LLC
Burrus robresized

Partnerships With The Business Community

Robert T. Burrus, Jr. - Cameron School of Business - University of North Carolina Wilmington
1 newdallasromanowskiheadshot edited2014

How To Have Candid Conversations With “Disengaged” Employees

Dallas Romanowski - Cornerstone Business Advisors

Book On Business

2015 bookonbusiness

The 2015 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!
Print Only
$19.95 - Qty
Print + Excel File
$79.95 - Qty

In The Current Issue

School, Summer Vacation Calendars Meet Once Again

A legislative bill again this year looked at the start of the school year. The tourism industry is concerned about seasonal income, the educational system about meeting educational requirements and parents about losing summer vacation days.

Northern Riverfront Project Sets Sail Downtown

In the past few years, developers have worked to build a marina that caters to the |owners of large yachts, and plans for more new buildings...

New National Names Enter Wilmington Market

Publix Super Markets isn’t the only national chain to pick the Wilmington area for expansion this year, but it’s one of the biggest and most...

Ico topnews Editor's Picks

Live Oak Bank Expands To New Lending Niche, Tops 'best' List Again

Jenny Callison - Aug 27, 2015 Trending News

Local Start-up Expands To Second Space In Downtown Wilmington

Cece Nunn - About 8 hours ago Trending News

Flat Fee Real Estate Firm Opens Midtown Office

Cece Nunn - About 14 hours ago Trending News

Partnership Opportunities Abound For U.S. Companies In UAE, Speaker Says

Jenny Callison - Aug 27, 2015
Insurance Brokers

James E. Moore Insurance Agency, Inc.

The James E. Moore Insurance Agency was founded in 1954 and since that time has continued to be one of the Independent Insurance industry’s leaders in bringing quality products to our clients across t ...more

Ico trending Trending News

Ico newsinimages News in Pictures

Have a tip, pitch or guest column?  Send us a tip.

Gallery Galleries

Video Videos

Power Breakfast Series - Blame the media - June. 2015
WilmingtonBiz Expo - Key Note Lunch with DONALD CROTEAU CEO, Vertex Rail - 2015

Register to Continue Seeing Wilmington's Best Business Coverage!


There are three ways to register for free.

Sign in with LinkedIn, Facebook or create an account:



Already registered? Login here.

Your free registration includes:

  • Access to 10 articles per month on WilmingtonBiz.com
  • Email updates to stay informed on local business news
  • A mobile optimized website
  • Advanced notification of Business Journal events
  • Management of your digital and print subscriptions
Laptop iphone ipad