Wilmingtonbiz logo
Print
Retail

Vom Fass To Open In Independence Mall

By J. Elias O'Neal, posted Dec 6, 2013
Vom Fass' storefront in Independence Mall (Photo by J. Elias O'Neal)

An upscale retailer specializing in European, Asian and Mediterranean oils, vinegars and spices will open its first North Carolina store in Independence Mall on Saturday.
 
Vom Fass, a German-based retailer that operates a division in Madison, Wis., plans to open its 19th U.S. store in Wilmington, with plans for an additional store in Cary, according to a news release.
 
The store is located at 3500 Oleander Drive, Unit A22 in the Sears concourse of the mall.
 
A formal grand opening is planned for late January or early February, officials said.
 
Vom Fass is a franchise that offers a “from the cask” customer experience, serving imported European oils, vinegars, spirits, wines and spices. Named one of the best franchises in Germany, the retailer has plans to increase its U.S. and international franchise base to nearly 300 locations, company officials said.
 
Kim Malutich and her husband, Dan, are the franchisee owners of Vom Fass' Wilmington location. Kim Malutich said she and her husband have always wanted to own their own business. Because she enjoys cooking, the couple decided to open a retail operation that would cater to other food lovers.
 
“We always thought about taking that entrepreneurial leap and doing something on our own,” she said Friday while making last minute preparations for the store’s opening. “I love to cook, entertain and try new recipes; my husband Dan has always encouraged me to get into something where my passion for food meets a professional opportunity.”
 
Wilmington’s Vom Fass will sell products such as black lava Hawaiian sea salt, avocado oil and grape and apple balsamic vinegars.
 
Kim Malutich, a Wilmington native, added that the store would also carry a variety of spices, rubs and natural wellness oils such as flax, black cumin and evening primrose.
 
“When a new customer walks into the store, they will be able to taste anything before they purchase,” she said. “This is truly going to be a retail experience that absorbs people.”
 
Kim Malutich said she chose Independence Mall because of its centralized location between the beach and the river. She added that she was also encouraged with the pending growth and redevelopment occurring along Oleander Drive, which area brokers have quipped as the “comeback corridor.”
 
“It has been so encouraging to see all the changes occurring along Oleander Drive and some of the plans in store at the mall,” she said. “We feel we are in a good location.”
 
Knowing that the Vom Fass name is new to the market, Kim Malutich said she is actively meeting with area chefs and local cooking groups to showcase her store’s offerings. She also plans to create corporate gift packages and events featuring Vom Fass products.
 
“We’re very excited,” she said. “Vom Fass is going to be a new retail experience for Wilmington that we can’t wait to share.”

Join The Discussion

Similar Stories

Ico insights

INSIGHTS

SPONSORS' CONTENT
Devonscottbluefission300x300

The Thing About Many Hats

Devon Scott - Blue Fission Enterprise Technology
Alanperryperrysemporium300x300 12815104245

Prom Dress And Formal Wear Trends For Spring 2016

Alan Perry - The Wedding Dress Shoppe
Robbiegarner300x300 11181564718

Gone Phishing

Robbie Garner - Atlantic Computer Services

Book On Business

2016 bob cover

The 2016 WilmingtonBiz: Book on Business is an annual publication showcasing the Wilmington region as a center of business.

Order Your Copy Today!
Print Only
$24.95 - Qty
Print + Excel File
$79.95 - Qty

In The Current Issue

Wilmington Health Weight Program Recognized

A program offered by Wilmington Health and created by HMR Weight Management Services has been named the “No. 1 Best Fast Weight-Loss Diet” in U.S. News & World Report’s Best Diets of 2016 rankings.

Next Glass, Next Step

A Wilmington startup that began in 2012 as an app for wine lovers is now poised to influence the wine and beer scene in the U. S. and even i...

More Event Space, Retail On Way To North Fourth

Part of downtown Wilmington’s ongoing growth has included a recent uptick in activity along North Fourth Street, site of the Brooklyn Arts D...

Ico topnews Editor's Picks

Dosher Memorial Hospital Picks Liberty To Purchase Nursing Center License

Jenny Callison - About 11 hours ago

Live Oak Bank Launches ELending Program With Proprietary Platform

Jenny Callison - About 10 hours ago

On Oleander, Developer To Propose New Retail, Office Flex Space

Cece Nunn - About 11 hours ago Trending News

Town Of Leland Might Consider Incentives For Mixed-use Development

Cece Nunn - Feb 9, 2016
Consulting

TAB Wilmington

Cornerstone Advisory Partners helps organizations achieve high performance through peer advisory boards, executive coaching and private equity funding.

Ico trending Trending News

Ico newsinimages News in Pictures

Have a tip, pitch or guest column?  Send us a tip.

Gallery Galleries

Video Videos

Power Breakfast Series - The future of higher education - Sept. 2015
WilmingtonBiz Expo - Key Note Lunch with DONALD CROTEAU CEO, Vertex Rail - 2015

Register to Continue Seeing Wilmington's Best Business Coverage!


There are three ways to register for free.

Sign in with LinkedIn, Facebook or create an account:



Already registered? Login here.

Your free registration includes:

  • Access to 10 articles per month on WilmingtonBiz.com
  • Email updates to stay informed on local business news
  • A mobile optimized website
  • Advanced notification of Business Journal events
  • Management of your digital and print subscriptions
Laptop iphone ipad